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We can reach over 5 million people with our Ron Paul Billboard in Austin, Texas
By ronpaulbillboards | February 1, 2008
Austin, Texas Billboard Campaign
We can reach over 5 million people in 4 weeks!
The Texas primary is March 4th. We have located a prime location for a Ron Paul Billboard off the heavily traveled I-35 corridor. The billboard faces North bound traffic and is split into two sections 9×30 and 9×30, it is also front and back which is a big plus. The location is on the upper deck split of I-35, which is next to the Capitol, downtown and the University of Texas. The advantage of using a billboard off the upper deck is that since it’s elevated there are no other eye catching objects within view. Another plus is that the South bound traffic will also see it since there are no other obstructions in their view. The traffic bogs down from 7am to 9am and from 3pm to 7pm so people will be at a slow pace or stand still to view this billboard. We will use the top billboard to display one of our designs with 3 key issues and use the bottom sign for the primary date and Ron Paul 2008 in the biggest font to ensure drivers see it. With this location we will not only reach locals but also interstate commuters passing through. The daily commuter circulation is 250,000 so we will reach a large number of people versus the cost of the ads. Visit ronpaulbillboards.com and contribute to our campaign and we can do our part to expand awareness of Ron Paul and his message of liberty.
Contribute to our Texas Billboard campaign at ronpaulbillboards.com
The designs below are not final and some graphics and colors will be tweaked. The wordage for the billboards are effective in conveying the essence of Ron Paul’s platform. The three issues chosen will cover a wide voting demographic in Austin. The design for the commuters on the opposite side of I-35 will attract their eyes with the black&white combination and the word “legalize” huge. Dr. Paul’s campaigns foundation is the Constitution, therefore it sums up his platform in two words. Once we have their attention we direct their eyes to the website, phone number and primary date on the bottom billboard. This will be very effective for fast and slow moving traffic across the highway. The Texas primary is open so we could help persuade Democrats, Libertarians and Independents to cast their vote for Paul. The images on this board could especially sway the undecided once they get in the voting booth.
The 2 billboards are on top of each other with a 2 foot gap in between. To lessen that effect we added the red, white and blue strip to break up the 2 billboards.
Design for Billboard facing oncoming traffic
Design for upper billboard facing traffic across the highway.
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8 Responses to “We can reach over 5 million people with our Ron Paul Billboard in Austin, Texas”
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February 1st, 2008 at 2:16 pm
I like the top one
February 1st, 2008 at 2:27 pm
I agree …the top one.
We are going to need these all over the country to win in November!
February 1st, 2008 at 2:32 pm
I donated!
February 1st, 2008 at 2:37 pm
Since traffic never moves in Austin, people will have a lot of time to read things. it should have info on his conservative record. Just a thought, since rush hour southbound on I-35 a lot of people will see it.
February 1st, 2008 at 2:59 pm
I agree with dude, a billboard sized ad has enough room to educate rather than just to increase name recognition. We already have that due to Hankey-pankety, Limburgerbaugh, O’really,etc. ad infinitum. A billboard canexpose the potential voters to the fact that Dr. Paul stands for the values that are near and dear to their own hearts and that he doesn’t belong in a white jacket with extra,extra,extra long sleeves
February 1st, 2008 at 3:05 pm
hey cool idea.. BTW, the Ron Paul Racing thing is being held together by strings by a lone web designer in Austin! take a look and see if you can help them out: http://www.ronpaulracing.com/blog/
February 1st, 2008 at 3:20 pm
I thought Ron paul racing was a SCAM!
February 1st, 2008 at 4:01 pm
Cool ideas, keep them coming but don’t forget to canvas,canvas,canvas!